Soleo Health's Strategic Surge: Rapid Expansion and Cost Optimization Across 20+ US Locations
Introduction
Soleo Health, a healthcare system specializing in therapeutic treatments for rare diseases, partnered with Vestian to execute an ambitious expansion plan. The goal was to open over 20 new sites across the United States within an 18-month timeframe. Soleo's diverse real estate portfolio, comprising office, lab, warehouse, and pharmacy spaces, required a strategic approach to optimize expansion, leverage market opportunities, and streamline costs.
Challenge
Soleo Health faced the complex task of rapidly expanding its healthcare facilities while optimizing costs and maintaining strategic locations. They needed to identify sites with suitable infrastructure to support its specialized services, manage capital expenses through landlord allowances and existing building systems, and ensure proximity to hospitals, medical centers, and key demographics. All of this had to be achieved within a tight 18-month timeframe across multiple markets.
Solution
Vestian developed a tailored real estate strategy to meet Soleo Health's ambitious expansion goals. Our approach included identifying optimal locations across the country, shortlisting 3-5 options per market from an initial 8 that met Soleo's specific criteria. We issued competitive RFPs and negotiated favorable rent and concessions, while leveraging our VPortal for efficient data management. Throughout the process, we provided comprehensive project management services to ensure smooth execution. This strategy enabled Soleo Health to open 20 new sites throughout 2022, including doubling the size of primary hubs in Arizona (to 40,000 SF) and Ohio (to 25,000 SF) at reduced rates. By capitalizing on market conditions and optimizing costs, we significantly reduced capital expenditure while expanding. As a result, we positioned Soleo Health for continued growth and improved operational efficiency in their specialized healthcare services across the United States.
